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Kimberussell.com

a blog by Kim Russell

September 13, 2012

What big drip came up with that idea?!??

This the new official logo for U$A T0D@Y.

copyright someone else

You guys!! For about three years, I sat under the prototype of this design back when I was at the CeePee!!!

Photo taken April 12, 2011.

Never before has a company made me want to set myself on fire like that one does.

Posted In: Work · Tagged: gannett, logos

Comments

  1. Dr. D says

    September 13, 2012 at 9:58 pm

    Wait – Optimum Online ALSO just changed their logo to “bold-name-plus-colored-dot”. What the hell kind of lame trend is this?

    • Kimberly says

      September 13, 2012 at 10:01 pm

      The dot changes color on each section front, and there is an illustration within the dot representing the content of that section. There’s a YouTube video of it in action. They’re throwing a giant party at the National Portrait Gallery tonight to celebrate and all I can think of is watching all my friends packing their crap into cardboard boxes so that G could realize enough savings to make their stockholders smile and to hire a design firm that comes up with a emm-effing dot.

      I hate myself for still caring about that darn company.

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About Me

I've been blogging for over twenty (2 decades! 2-0!) years and I'm apparently one of the few over-50 female bloggers who haven't sold out to THE MAN yet; hence this blog remains quirky, homespun, and unprofitable. No big. However, if you're from Disney, Doritos, or Dave Matthews Band, I'm open to talk about selling out.

I live in Southern New Jersey with my husband WM, and our dog Murphy. I'm an adult who likes Disney but not a Disney Adult. I used to work a fun (really!) office job in Philadelphia, but since March of 2020 I'm a work from home hermit. So if you're looking for a childless, slightly round, marginally boring GenX woman's blog to follow, you've come to the right place! :)

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